Privacy Policy

Join. Integrate. Elevate.

Effective Date: April 15, 2025

At Collective Finance YRFT Inc. ("we", "us", "our"), your privacy is a top priority. This Privacy Policy explains how we collect, use, store, and share your personal information when you interact with our website, services, or content.

1. What Information We Collect

We may collect the following types of personal data:

  • Name and email address (through forms or signups)

  • Device and browser information

  • IP address and usage data

  • Interaction data from social media platforms

2. How We Collect It

We gather data through:

  • Contact and newsletter forms

  • Cookies and tracking tools (e.g., Google Analytics, Squarespace Analytics)

  • Interactions on social platforms (YouTube, TikTok, Facebook, Instagram, LinkedIn)

  • CRM activity through Financial Cents (our client management system)

3. Why We Collect It

We use your information to:

  • Communicate with you (e.g., respond to messages, send newsletters)

  • Improve our website and marketing content

  • Manage advertising and outreach campaigns

  • Support day-to-day client operations through Financial Cents

4. Lawful Basis for Processing (EU/UK Visitors)

If you are visiting from the European Union or United Kingdom, we process your data under the following legal bases:

  • Consent, such as when you sign up for our newsletter

  • Legitimate interest, such as improving our website or responding to contact requests

You can withdraw your consent at any time.

5. Your Rights (GDPR and Global Privacy Laws)

You may have rights under applicable laws, including the GDPR. These rights may include:

  • Accessing the personal data we hold about you

  • Requesting corrections or deletion

  • Withdrawing consent or objecting to our use of your data

  • Requesting a copy of your data in a portable format

To exercise any of these rights, contact us at media@collectivefinance.ca.

6. How We Store and Protect Your Data

We store data securely using third-party platforms, including:

  • Squarespace

  • Google

  • Financial Cents

We use industry-standard security measures like SSL encryption and limited access controls to protect your data.

7. Sharing Your Data

We do not sell your personal information. We only share it with third-party providers as needed to operate our business:

  • Email marketing (Squarespace Email Campaigns)

  • Analytics (Google Analytics, Squarespace)

  • Advertising platforms (Meta, LinkedIn, TikTok, YouTube)

  • Client management (Financial Cents)

8. Cookies and Tracking

We use cookies and similar technologies to improve your browsing experience, track site performance, and deliver targeted ads. By using our website, you consent to our use of cookies. You can manage cookie settings through your browser.

9. International Users

Our website is operated from Canada, but may be accessed globally. If you are visiting from outside Canada, including the EU or UK, your data may be transferred to and stored in jurisdictions with different data protection laws.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Effective Date" at the top of this page. We encourage you to review the policy regularly.

11. Contact Us

If you have any questions about this Privacy Policy or wish to exercise your rights, please contact us at:
media@collectivefinance.ca